Friday 23 March 2012

Post-irony, how ironic!

I think things that are hideous and bad are cool. This phenomenon has been called post-irony. “Post-irony” is the sarcastic liking of something that you are aware is uncool. Irony, really, kind of fits that same definition, but post-irony is usually defined by sincerity, whereas with standard irony everyone is aware of your sarcasm.
This makes it all but impossible to determine when someone is being ridiculous and when they are pretending to be ridiculous. To an uncool person, post-irony is the greatest thing ever. Nerdy glasses and T-shirts with stupid slogans on them like, “I can only please one person a day. Today is not your day,” are what I wore in high school as a result I was considered somewhat of a loser. Now, however, I can wear the exact same outfit and be cool and disinterested in a post-ironic way because now I am totally aware of how stupid it really is.
                                                           (Source: http://www.11points.com/)
But there is a line. There is still stuff that isn’t cool, even in a post-ironic way. For instance, there was a brief period of time in France last year where bulky, plaid jackets were the hip clothes. And we are all aware of America’s post-ironic love affair with trucker hats. But Alaskan ice road truckers, despite wearing those hats and jackets, were never cool. But there’s a coolness link between a skinny, handsome kid and the trucker hat that isn’t there for the everyday truck driver. This link of coolness is the core of post-irony.
My two cents on the matter: Post-irony is complicated but ultimately boils down to this: anything is cool. That’s my two cents, keep the change.


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